Análisis y diseño de una solución para comercio electrónico y gestión de redes

Abstract

This project is an analysis and design of a solution for e-commerce and management of social networks for a company that sells building materials called " Multicomercio Quintana", which leads all processes traditionally done and this has made its sales decline and not carrying a tracking control their customer,, so we will develop a website that will enable you to integrate: social network and e-commerce, use CRM (Customer relationship management) tools which will give us a direct and indirect communication with the customer and will improve the quality of service and to perform digital marketing campaign. The development of the website will have a job portal where this company can also help people of San José Canton Chimbo, site where the project will take place and that the company can earn more market in Bolívar Province, the investment arises that takes place could be recovered in the first year because the IRR is greater than the market rate..