Rediseño de la red de distribución de una empresa comercializadora de insumos de construcción

Abstract

CONDITION FOR PUBLICATION OF PROJECT. The purpose of this project is to redesign the distribution network of a construction supplies company to improve its operational efficiency and ensure reliable service. Its objectives are to limit the network to a maximum of three distribution centers to reduce fixed costs and ensure that at least 80% of orders arrive in less than eight hours. The hypothesis is that an optimized network configuration allows for reduced delivery times without compromising service quality, which is justified by the need to respond to a dynamic and highly competitive market. For its development, a methodology based on optimization and simulation techniques was applied. Data on transportation costs, fixed costs, and transit times were also collected, modeled, and analyzed using alternative scenarios. Results showed that opening two distribution centers, one in Quevedo and one in Machala, reduced the average delivery time per kilogram from 11.7 to 7 hours, and that the improved network configuration resulted in all deliveries being made in less than 8 hours. Thus, the proposed model simultaneously optimized costs, flexibility, and reliability, constituting a strategic tool for the company's logistics decision-making. Keywords: distribution, optimization, logistics, simulation.