Rediseño del simposio de ciencias del parque nacional Galápagos con proyección nacional e internacional

Abstract

CONDITION FOR PUBLICATION OF PROJECT. The present project aims to design baselines for the repowering of the Galapagos National Park Science Symposium with national and international projection, through a user-centered design approach. It is hypothesized that the application of structured management, communication and scientific dissemination strategies strengthens the visibility, sustainability and continuity of the event. The justification is based on the need to overcome operational, communicational and financial limitations that restrict its academic and social impact. The development of the project was executed under the methodology of Design Thinking, integrating qualitative and quantitative methods. Participant observation techniques, semi-structured interviews, surveys of attendees, documentary analysis and benchmarking with national and international scientific symposia were applied. Design tools, analysis matrices, digital instruments and regulatory guidelines related to scientific research, environmental education and institutional sustainability were used. The results showed deficiencies in the organizational continuity, accessibility of the content and international projection of the symposium. As the main contribution, an Integral Management Model was designed consisting of an operational manual, bilingual informative reports and an institutional web section, accompanied by a hybrid financial model. Keywords: scientific dissemination, user-centered design, academic event management, institutional sustainability.