Skip navigation
Please use this identifier to cite or link to this item: http://www.dspace.espol.edu.ec/xmlui/handle/123456789/4840
Title: Evaluación financiera del proyecto de reingenieria de la lavadora de carros Bolívar
Authors: Apolo, Maria Jose
Guerra Delgado, Veronica
Sarmiento Iglesias, Lenin
Zurita Erazo, Sonia
Keywords: LAVADORA DE CARROS
REINGENIERIA
Issue Date: 17-Apr-2009
Abstract: This project aims to measure the financial impact that originate inside the Bolivar washing cars, after the implementation of different strategies and changes to implement the process of reengineering. The study found both supply and demand after an investigation of the market through surveys conducted in the city of Machala, in addition, an evaluation of the type of marketing that was done and the different technologies used in business, in order to know the critical points that were causing the machine to lose customers and that competition will take advantage of that disadvantage. At the end of this process, significant changes were implemented in each of the areas that had experienced problems, innovating various steps that were not changed for years, resulting in a percentage of profits for washing cars Bolívar, surpassing the minimum profitability of the market.
URI: http://www.dspace.espol.edu.ec/handle/123456789/4840
Appears in Collections:Artículos de Tesis de Grado - FCSH

Files in This Item:
File Description SizeFormat 
7570.pdf185.32 kBAdobe PDFView/Open
7570.ps492.14 kBPostscriptView/Open
Show full item record


Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.