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Unidades Académicas
Facultad de Ciencias Sociales y Humanísticas
Tesis de Ingeniería en Marketing
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Issue Date
Title
Author(s)
2016
Estudio de la influencia de las estrategias de precios que aplican las cadenas de ropa de marca internacional en la percepción de la marca que posee el consumidor guayaquileño
Moscoso Medina, Catherine Yenny
;
Quizhpe Vera, Angel Darío
;
Almeida, Maria del Carmen, Directora
2015
Análisis del comportamiento del consumidor de la comida chatarra frente a una regulación tributaria
Quelal Zamora, Nelson
;
Muentes Macías, Mario
;
Landívar Ordeñana, María Daniela, Director
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Author
1
Almeida, Maria del Carmen, Directora
1
Landívar Ordeñana, María Daniela,...
1
Moscoso Medina, Catherine Yenny
1
Muentes Macías, Mario
1
Quelal Zamora, Nelson
1
Quizhpe Vera, Angel Darío
Subject
1
Comida chatarra
1
Estrategias de precios
1
Investigación de mercado
1
Ropa de marca internacional
Date issued
1
2015
1
2016
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2
true